Crowell & Moring International

Marketing Coordinator

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Last update: Jun 8, 2023 Last update: Jun 8, 2023

Details

Deadline: Jun 22, 2023 Deadline for applications has passed
Location: USA USA
Sectors:
Job type:Permanent position
Languages:
EnglishEnglish
Work experience: Min 1 year
Date posted:Jun 8, 2023

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Description

The Marketing Coordinator works closely with and supports CMI digital marketing and business development initiatives. This position reports to the Manager, Client Development, and will work closely with CMI leadership and other members of the C&M Marketing & Branding, Communications, and Client Development teams.  The coordinator will support CMI’s website, client alert program, social media, digital marketing, and other related activities.  This role will also provide support for a variety of communications and business development activities and projects.

Primary Areas of Responsibility
•    Assists in management of the firm’s website, including updating content, providing guidance for style and tone according to firm branding, monitoring expired content, tracking client permissions for website matter descriptions, and monitoring the mobile version.  
•    Manages the process for updating biographies.
•    Manages client alert formatting, risk review and distribution process. 
•    Assists in the management of analytics and reporting for website, alerts, and social media. Provides input and analysis to key stakeholders as necessary.
•    Assists in optimization of website and blogs using SEO tools, ensuring website content is up-to-date and relevant.
•    Assists in management of digital marketing projects and tasks using project management tracking system.   
•    Produces firm content using new media channels, including podcasts and videos (recording, editing, publishing, and promoting). 
•    Supports client alerts, blogs, podcasts and newsletters.
•    Provides events management support, including attending/working live or webinar events and set-up, as well as monitoring digital promotion of events (website, social media, etc.). 
•    Assists in managing the firm’s social media accounts and enhancing the firm’s presence on all social media platforms.
•    Posts items to the firm’s LinkedIn and Twitter accounts, as well as other applicable social media platforms and looks for opportunities to enhance the firm’s presence.
•    Provides support, training, and coaching to CMI team members on use of social media and other digital branding channels. 
•    Serves as a first response for general marketing department requests; helps ensure general compliance with firm editorial and style guidelines.
•    Help to draft responses to pitches and proposals.
•    Support development of marketing collateral.
•    Support execution of client development events, such as seminars and webinars.
•    Supports client, market, competitor and industry research to inform business development strategies.
•    Support development of agendas for meetings and prepares and circulates meeting summaries. Helps to identify and execute on next steps identified during meetings.
•    Support maintaining repository of relevant business development information.
•    Support entering data into various knowledge management systems, including business development tracker, experience manager and InterAction, the firm’s CRM.
•    Support lateral integration.
•    Assists with running financial queries and reports.
•    Assists with preparing and monitoring expense budgets.

Qualifications
Requirements:

Education
The position requires a Bachelor’s Degree.

Experience
The position requires a minimum of one (1) to three (3) years of increasingly responsible, directly related experience. Experience in a public affairs, government affairs, law firm or professional services environment is preferred.

Knowledge, Skills and Abilities

•    Proficiency with HTML, social media platforms, Microsoft Office Suite, and Adobe creative suite required.
•    Knowledge of the following applications a plus, but not required: InterAction (or applicable firm CRM tool), Lexblog/WordPress, Vuture or other communications/event management systems.
•    Demonstrated ability to communicate clearly and effectively, both orally and in writing with internal and external contacts.
•    Excellent editing and proofreading skills.
•    Ability to adapt to changing priorities and maintain a productive and committed work effort, meeting deadlines and managing workload.
•    Ability to provide quality client service to both internal and external contacts.
•    Demonstrated ability to organize and prioritize multiple projects in a dynamic and complex environment to meet deadlines and daily requirements.
•    Demonstrated ability to work both independently and with others in a cooperative, enthusiastic and friendly manner to accomplish objectives and participate in team efforts.
•    Provide a willingness to work overtime and off-peak hours to serve internal and external client needs.
•    Demonstrated ability to acquire new skills quickly, particularly as it relates to digital marketing and production tools.
•    Ability to work effectively both independently and with others in a cooperative, enthusiastic and friendly manner to accomplish position functions and participate in team efforts.
•    Sound judgment with respect to confidential and sensitive information and persuasion in gaining the cooperation of others.
•    Ability to organize and prioritize work in a dynamic and complex environment to meet deadlines and daily requirements.
•    Demonstrated ability to communicate clearly and effectively, both orally and in writing, with attorneys, staff and vendors.
•    Ability to quickly learn and utilize technology tools and resources.

Additional Information
Crowell & Moring International offers a competitive compensation and comprehensive benefits package which includes progressive options such as back up child care, wellness programs, cultural events and social activities. We take great pride in our positive, friendly culture that rewards hard work and success, at the same time recognizing the importance of family and community service.

EOE m/f/d/v
Crowell & Moring LLP and Crowell & Moring International participates in the E-Verify program.

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