Conseil Interprofessionnel du Vin de Bordeaux CIVB

The Interprofessional Council of Bordeaux Wine (CIVB), created in 1948, represents the three families of the Bordeaux wine industry: viticulture, trading and brokerage. 
As such, the CIVB is responsible for 3 missions:

Marketing: develop awareness and reinforce the image of Bordeaux wines in France and abroad through advertising campaigns, digital communication, public relations and press and training.
Economic: ensure the knowledge of the production, the market and the marketing of Bordeaux wines in the world.
Technical: to advance knowledge, preserve the quality of Bordeaux wines and anticipate new environmental and food safety requirements.