SBM - Societe des Boissons du Maroc

Founded in 1919, Boissons du Maroc is a Moroccan manufacturing and marketing company. The company was a subsidiary of the SNI group until 2003, when it was taken over by the Castel Group.

This French industrial group, present in the beverage sector, was founded in 1949 under the name of Castel Frères. In half a century, it has become a world reference in the fields of wine, beer, soft drinks and mineral water.

Today, the Société des Boissons du Maroc celebrates its 100th anniversary. One hundred years of solidarity between generations and renewal in continuity. For the 1,500 women and men who make Le Groupe Boissons du Maroc every day, it is also a story of family and corporate culture that is passed down from generation to generation with the spirit of responsibility and initiative as its leitmotif.