European Commission Directorate-General for Communication

The Directorate-General for Communication is the Commission department responsible for explaining EU policies to outside audiences. It keeps the Commission abreast of political developments and of trends in public opinion and the media.

Responsibilities:
define and monitor the Commission's corporate image
communicate to the media and public on political priorities and topics of political importance and/or public interest
provide corporate communication tools and expertise to other Commission departments
run pan-European campaigns on the priorities of the European Union
coordinate projects with other EU institutions and national governments
inform the Commission about public opinion and reputational risks in EU countries
report to the Commission on political developments across the EU
help evaluate the Commission's communication activities
provide the Spokesperson's Service