54 reasons

Our name represents each of the 54 articles in the United Nations Convention on the Rights of the Child (UNCRC), which lays out the rights all kids and teens in Australia (including you!) are entitled to enjoy. It also explains how adults and governments must work together to make sure children can enjoy these rights. The UNCRC plays a big role in our founding story, and it's a powerful reminder of our commitment to children and young people.

Over 100 years ago, an extraordinary woman named Eglantyne Jebb, started Save the Children. Eglantyne was distressed by the starvation and suffering of children after the First World War, so she went about raising funds to feed them. Later, she drafted the five core principles that went on to form the United Nations Convention on the Rights of the Child. Fast forward to today — Save the Children changed the name of its work in Australia to 54 reasons because the kids we work with here said they wanted something that was more relevant to them. No matter where we work or what we call ourselves, we remain inspired by Eglantyne's courage, carrying on her determination and making sure child rights underpin everything we do.