Compagnie Financière Africaine

Our Cofina corporate culture is based on 4 main components, defined as the 4 pillars of our DNA:

º Our vision
º Our mission
º Our values
º Our symbols

This clear positioning makes it possible to develop a strong identity.

Our vision: To be the pan-African model of inclusive finance

Our mission: Create added value for our partners and participate sustainably in the development of the African continent

COFINA Group values: 2R - 2S - 2I

º Respect: Of our Commitments, Our Customers and Our Colleagues.
º Rigor: Rigor in our Choices, Rigor in the execution of our Actions.
º Service: Impeccable vis-à-vis our Customers, Impeccable vis-à-vis our Colleagues.
º Simplicity: Simplicity in our procedures, Simplicity in our organization.
º Integrity: Integrity in our actions vis-à-vis our customers and suppliers, Integrity in our actions vis-à-vis our
Colleagues.
º Innovation: Innovation in our ways of thinking, Innovation in our processes and our products.

The values of the COFINA Group are carried by each employee on a daily basis, in their interactions with customers, in their internal relationships, but also with the various stakeholders.

Our Symbols

Our emblem: the peregrine falcon

It is neither the largest nor the strongest, but it is the fastest and most agile of the flying predators. With exceptional vision, he is able to anticipate the movements of his opponents at a distance of more than 6 km.

Our logo

The COFINA logo is made up of 3 blocks which recall:

3 colors: GRAY, WHITE AND RED which symbolize our values

º Gray: for Respect and Rigor
º Le Blanc: for Service and
Simplicity
º Red: for Innovation and
Integrity

3 blocks representing the: 3 currencies of the monetary zones in which we operate XOF (West Africa), XAF (Central Africa) AND GNF 3 blocks representing the planned deployment in phases.
The 3 blocks of the logo are supported by a hyphen which marks humility in the face of success, which reminds each COFINA employee that you have to know how to stay humble in the face of your ambitions and that you should never consider successes as achievements.

Service culture

We make it a point of honor to meet the requirements of our customers with a well-trained and motivated team.
One of our values, which is service, shows that we put the customer and their satisfaction at the heart of our strategy and our concerns.
At Cofina, service is at the heart of our actions.

The culture of Performance

The success of an organization necessarily depends on the exceptional performance of its workforce, which must imperatively evolve in a professional environment conducive to personal development.
The enhancement of individual performance while respecting team spirit, the development of an entrepreneurial spirit and individual fulfillment remain the keystones of such an approach.
This is how COFINA aims to be "The best place to work".