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Herta M. Marketing manager and business development
Last update: Oct 16, 2025
Details
Citizenships:
Italy
Highest Degree:
Masters
Experience:
29 years
Salary:
E-mail(s):
Sectors:
Cellphone(s):
Attachments• 1
Associated Awards • 0
About
Key skills and expertise
With 29 years of professional experience, the expert is highly skilled in internet search and marketing, proficient in Microsoft Office, and adept with various ERP and CRM systems. Extensive experience in business development, market research, and project management across Asia and Europe has been gained through roles such as business advisor for the Chinese market and sales representative in Asia. Notable achievements include establishing new client relationships and facilitating joint ventures. The expert has contributed to international initiatives, such as developing a tourism application funded by the Lazio Region in Italy.
Sectors and geographic focus
The expert has worked across multiple sectors, including tourism, furniture and office supplies, and translation. Responsibilities have included roles such as business advisor, sales representative, and administrative director, focusing on market research, client relationship management, and team leadership. Cross-cutting expertise encompasses digital marketing and international business development. The geographic scope of work is extensive, covering regional and international projects, particularly in China and Italy. The expert has facilitated joint ventures, managed cultural initiatives, and contributed to market expansion strategies in these regions.
The expert has extensive geographic experience in China, Italy, and other parts of Asia, including Hong Kong, Taiwan, and Singapore. They have worked on various projects in Shenzhen, Guangdong, and Beijing, focusing on joint ventures, market research, and business development. Additionally, they have experience in Rome, Venice, and Brescia, Italy, contributing to cultural and educational initiatives. Deep familiarity with local governance and cultural dynamics in these regions has been instrumental in facilitating international collaborations and market expansions.
Languages and education
The expert is fluent in Modern Chinese, English, and French, with Italian as the mother tongue. An HSK Intermediate level certification in Chinese further underscores language proficiency. These skills have been utilized in diverse contexts, including translation and interpretation tasks for court houses, police, and international delegations. Expertise in multilingual environments is demonstrated through project management and consultancy roles in China and Europe, facilitating communication and collaboration across diverse teams.
The expert holds an MA in Chinese Language and Culture from Ca' Foscari University of Venice, Italy. Additionally, they have completed a high school diploma specializing in modern European languages and literature at Istituto S. Orsola in Italy. Their education also includes an annual course in Modern Chinese Language at Yunnan University, Kunming, and a course in Taoism at Sichuan University, Chengdu, China.
Experience • 10
Education • 2
Languages • 5
Trainings • 3

