Key skills and expertise

Bringing over 21 years of experience, the expert is a marketing and communication strategist with a robust background in marketing research, planning, and communication execution. They have led strategic business planning and brand awareness initiatives across various sectors, including education, media, and corporate social responsibility. Previously held roles such as Head of Corporate Communications and Manager of Corporate Communication have seen them develop and implement effective communication strategies, enhancing organizational growth and stakeholder engagement. Career highlights include successfully managing local and regional projects, contributing to increased brand identity and stakeholder awareness.

Project experience and donor exposure

Sectors and geographic focus

With a background in diverse sectors such as education, training, media and communications, corporate social responsibility, marketing, and advocacy, the expert has held leadership roles like Communication Strategist and Head of Corporate Communications. Responsibilities have included strategic planning, stakeholder engagement, and brand management. Their interdisciplinary expertise encompasses integrating digital marketing strategies and crisis communication within corporate frameworks. The expert's work spans regional engagements in the Caribbean, providing a robust understanding of sectoral dynamics and cross-cutting issues. Extensive geographic experience includes work in Barbados, Grenada, Guyana, Jamaica, Saint Lucia, and Trinidad and Tobago, offering deep insights into local governance and cultural dynamics.

Languages and education

The expert is proficient in English, utilized in professional contexts across multiple Caribbean countries. Additionally, they have completed a course in Spanish for Business at the UWI School of Continuing Studies, achieving an 'A' grade, which enhances their capability to work in multilingual environments. The educational background includes an MBA with a specialization in Marketing Communication from Anglia Ruskin University, UK, completed between 2011 and 2013. They also obtained a BA (Hons) in Business Management with Upper Second-Class Honors from the same institution, studied from 2004 to 2007, and a Diploma in Business Administration & Management from the Institute of Commercial Management, England, awarded in 1998.