Support for Multi Programmes – Union Quality Schemes OR Merits of Union Agricultural Products

Call updates:

May 8, 2019 3:29:31 PM

35 proposals were submitted in response to the 2019 call for proposals for multi programmes for the promotion of agricultural products

Mar 29, 2019 10:00:13 AM

CORRIGENDUM To 2019 Guide for applicants ANNEX VI Additional information on award criteria
http://ec.europa.eu/research/participants/data/ref/other_eu_prog/agriprod/guide/call/agriprod-guide-applicants-multi_en.pdf#page=53

On page 53, under 1. Union dimension, letter c) Impact of the project at Union level, second bullet point, in the table:

for: "Programme has significant coverage (e.g. number and/or relative share of consumers/importers/buyers targeted; in internal market, etc.";

read: ‘Programme has significant coverage (e.g. number and/or relative share of consumers/importers/buyers targeted; etc.".

17 January 2019 13:01

The submission session is now available for: MULTI-A-2019(AGRI-MULTI-IM)

Support for multi programmes – Union quality schemes OR merits of Union agricultural products

ID: MULTI-A-2019
Type of action: AGRI-MULTI-IM AGRI-MULTI-INTERNAL MARKET

Deadline Model: single-stage

Planned opening date:15 January 2019

Deadline:16 April 2019 17:00:00 Brussels time

Promotion of Agricultural Products

Work programme: AGRI-PROMOTION-2019
Work programme year: AGRI-PROMOTION-2019
 
Call name: Call for proposals for multi programmes 2019 – Promotion of agricultural products  | Call ID: AGRI-MULTI-2019

Scope:Proposals under this topics should cover one of the following two aspects:

1 - For information provision and promotion programmes aiming at increasing the awareness and recognition of Union quality schemes mentioned in Article 5(4)(a), (b) and (c) of Regulation (EU) No 1144/2014:

The objective is to increase the awareness and recognition of the Union quality schemes, namely:

(a) quality schemes: protected designation of origin (PDO), protected geographical indication (PGI), traditional speciality guaranteed (TSG) and optional quality terms;

(b) organic production method;

(c) the logo for quality agriculture products specific to the outermost regions of the Union.

One of the expected results is to increase the levels of recognition of the logo associated with the Union quality schemes by the European consumers. According to special Eurobarometer (No 473), only 18% of Europeans consumers recognize the logos of products that benefit from a protected designation of origin (PDO) or a protected geographical indication (PGI), and 15% for the Traditional Specialty Guaranteed, these being the main Union quality schemes. Although awareness of the organic farming logo has increased four points since 2015, still only 27% of European consumers recognize the EU logo of organic farming.

The expected ultimate impact is to enhance the competitiveness and consumption of Union agri-food products registered under a Union quality scheme, raise their profile and increase their market share.

2 - For information provision and promotion programmes highlighting the specific features of agricultural methods in the Union and the characteristics of EU agri-food products and quality schemes mentioned in Article 5(4)(d) of Regulation (EU) No 1144/2014:

The objective is to highlight at least one of the specific features of agricultural production methods in the Union, particularly in terms of food safety, traceability, authenticity, labelling, nutritional and health aspects (including proper dietary practices and responsible consumption of eligible alcoholic beverages), animal welfare, respect for the environment and sustainability, and the characteristics of agricultural and food products, particularly in terms of their quality, taste, diversity or traditions.

The expected impact is to increase the awareness of the merits of Union agricultural products by the consumers and to enhance the competitiveness and consumption of the concerned Union agri-food products, raise their profile and increase their market share.