Tourism and Marketing Specialist

The Tourism and Marketing Specialist will be supporting the coordination, facilitation, and supervision of the activities under Result 1 “creating a model of lasting partnership and exchange of skills between territorial authorities and systems of Madaba, Rihab, um ar-Rasas and Ravenna for the development of cultural and experiential tourism capable of generating sustainable growth and good employment” and act as the linking personnel between the local working groups and Ravenna Municipality personnel, working closely with AVSI Project Manager and Local Working Groups (LWGs) in the three municipalities.
The Tourism and Marketing Specialist will also be responsible for the design of visibility items , and drafting communication material, working closely with AVSI project manager, and communication department of AVSI regional and HQ offices.
The role requires strong expertise in cooperation projects, tourism development, territorial planning, and multi-stakeholder engagement, combined with practical skills in communication, branding, and digital marketing.

Main tasks and responsibilities

• Coordinate and technical leadership: support coordination and technically leading the Local Working Groups in Madaba, Um Ar-Rasas, and Rihab in close collaboration with the Project Manager. This includes the support in planning missions, workshops, and exchange visits.
• Design and prepare the Action Plan documents for the 3 targeted cities, to be developed as practical outputs of the LWGs.
• Support communication, branding, and digital marketing activities, including the design and production of visibility materials, creation of digital content (photos, videos, social media posts, infographics), use of design tools to develop visual assets, and assistance in branding efforts for municipalities, heritage sites, and the Mosaic Cities Network.
• Support in the reporting and documentation by preparing technical reports and MoM for the LWGs periodic meetings, maintaining updated records of capacity-building activities, and contributing to donor reports and internal monitoring.
• Any additional tasks or support requested by the Project Manager or the Country Representative.

Essential Requirements

• Education:
University degree in Architecture, Urban Planning, Tourism Development, Cultural Heritage Management, Graphic Design, or a closely related field.
A Master’s degree is considered an asset (Candidates without a relevant degree must provide proof of certified training in graphic design tools and substantial professional experience to be considered.)
• Professional Experience:
Minimum 3 years of proven experience in tourism development, cultural heritage, territorial planning, or international cooperation projects—preferably within INGOs, development agencies, or donor-funded programs. Demonstrated experience working with municipalities, public institutions, or local governance actors.
Proven experience in organizing, coordinating, and supervising capacity-building activities.
Experience in graphic design, branding, or communication planning is required.
• Technical Skills:
Strong knowledge of sustainable tourism principles and destination development.
Experience in participatory planning and multi-stakeholder coordination.
Solid skills in communication, digital marketing, and branding.
Proficiency in graphic design tools (Photoshop, Illustrator, Canva, or equivalent).
Strong analytical, organizational, and report-writing skills.
• Languages:
Fluency in English and Arabic, spoken and written, is mandatory (as stated above).

Required skills and experiences

• Ability to travel frequently to Madaba, Rihab, and Um Ar-Rasas.
• Strong interpersonal skills and the ability to work sensitively with diverse communities.
• Ability to manage time effectively, multitask, and work independently.

*** Applicants who do not meet the minimum requirements listed above will not be considered for the selection process.***