Businesses now have free access to a one-stop-shop with the information they need to trade effectively as the global economy recovers from the effects of the coronavirus crisis.
Geneva-based trade agencies UNCTAD, the International Trade Centre (ITC) and the World Trade Organization (WTO) rolled out a revamped Global Trade Helpdesk ahead of the international day marking the importance of micro, small and medium-sized enterprises (MSMEs), which make up over 90% of all firms and account for 70% of total employment and 50% of global GDP.
“As policymakers work to lay the groundwork for a strong and sustainable recovery from the crisis, the success or failure of MSMEs – which employ the majority of the labour force – will play a key role in determining whether or not this recovery is socially inclusive,” the heads of the three organizations said in a joint statement.
The COVID-19 pandemic has led to an unprecedented global economic slowdown, with world merchandise trade set to plunge by 20% and foreign direct investment by 40%, according to UNCTAD forecasts. The pandemic’s effects are proving particularly dramatic for smaller businesses.
As businesses struggle with falling demand and supply chain disruptions, getting the information they need to reach new customers and markets will be paramount in the post-COVID-19 global economy.
The cost and complexity of accessing such information can be a substantial barrier to market entry for MSMEs.
“Ready access to trade and market information is a challenge for smaller firms at the best of times,” the organizations said, “since they have fewer resources to devote to analysing complex information dispersed across multiple sources.”
Thanks to the Global Trade Helpdesk, MSMEs can now easily access COVID-19-related trade information from various international agencies, including updates about temporary import and export restrictions.
The platform also allows businesses to quickly get updated trade statistics and compare export potential estimations across different prospective target markets.
Besides, it offers updated information on import, export and transit trade procedures, a new business directory, resources to help protect intellectual property rights and online tools from various agencies to help firms build their employees’ trade and market analysis skills.
Original source: UNCTAD
Published on 26 June 2020
