Export Promotion and Enterprise Development Strategy

Client: Armenian Development Agency.
Ameria CJSC was retained by Armenian Development Agency, to elaborate the medium-term strategy for export promotion and enterprise development, identifying future potential and outlining the series of measures to strengthen exporting as well as substitution in Armenia. As a result of the assignment Ameria has upgraded the efficiency of the Export Promotion Directorate of ADA and introduced new approaches and tools as well as the best international practices in terms of enterprise and export development. As for target sectors, Ameria has reviewed the existing export potential of Armenia, competitiveness of players and prospect for external demand as well as identified the problems of foreign trade and suggested possible solutions in the light of the overall impact of the world economic crisis. Finally Ameria has prepared a three-year export promotion and enterprise development strategy for ADA and supported three Armenian companies to close export contracts in USA, Kazakhstan and Georgia.