Integrated Collaborative Donation Solution for Journalism: Do-Jo

Programme(s): Creative Europe Programme (CREA)

Topic(s): CREA-CROSS-2023-JOURPART-COLLABORATIONS

Type of action: CREA Project Grants

Project ID: 101139698

Objective: The Integrated Collaborative Donation Solution for Journalism (Do-Jo) consortium consists of: 5 independent news media in 5 countries, 5 languages 2 news industry professional organizations 1 technology provider Economist specialized in media Advisory board of independent journalists Do-Jo main objective is to create a new revenue stream for European public-interest news media and independent journalists through an innovative mechanism to trigger reader donations on a per-article basis, based on collaboration between actors to share revenue, via easy-to-use technological and marketing tools. Do-Jo responds to current industry context: Challenged business models Declining quality in pursuit of clicks Shift from staff to freelance Opportunity in direct reader revenue Key Innovations: Methodology: solution built on collaboration between news media; and new “win-win” financial cooperation between media and independent journalists that encourages high-quality work Business model: new solution to offer revenuesharing between media and independent journalists with gamification features integrated into micropayments donations Technology: article interface and payment system enabling reader donation and revenue sharing between journalist producing content and media outlet publishing it Knowledge-Sharing & Market Study: European study of reader donations to support further adoption and revenue-maximization; European study on current state of journalist labor market Main Outcomes: Business model: new revenue stream based on collaboration between media and independent journalists across Europe Technology: identification of use cases for development of a solution (web platform and APIs, web3-adaptable) for donation interface, and revenue-share and automate payments workflow Increased public-interest editorial collaboration, with a pilot cross-border reportage focused on Ukraine Market knowledge: Europe-wide surveys on journalist labor market and reader donations.