The Behaviouralist Ltd

The Behaviouralist is comprised of world-renowned experts in behavioural science and economics, bringing cutting-edge academic research to your business' benefit. We’ve published ground-breaking research, improved productivity, customer satisfaction, and business operations across a diverse range of industries and sectors. Let us show you how we can help you.

Behavioural science and economics offer an evidence-based approach to applying ‘choice architecture’ to processes and policies. Understanding the behaviours that guide us can help us to apply some of the most rewarding and cost effective changes in human behaviour. A great introduction to behavioural science is MINDSPACE. The MINDSPACE Report was commissioned by the UK Cabinet Office and released in 2010. MINDSPACE offers a non-exclusive reference to some of the most effective behavioural ‘levers’ which can help maximise desired outcomes  in a considered, referenced and objective fashion. The Behaviouralist is in a unique position to apply MINDSPACE with Professor Paul Dolan who spearheaded the framework as our advisor, and Doctor Robert Metcalfe, the co-author for the MINDSPACE academic paper as our co-founder.