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Brand Institute
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General
Jobs
Shortlists/Awards
Pricing strategy
Partners/Competitors
Details
Legal residence:Germany
Organization type:Consulting organization
Funding agencies: Other, European Central Bank
Sectors: Marketing
Nr. of employees:51-200
Status:
Active
About
Founded in 1993, Brand Institute (BI) was created on this principle: provide the highest quality name development services, produced and presented by the most experienced professionals, in a timely manner, and at a competitive price. As we strive to deliver industry-leading nomenclature services, we are constantly adapting to our clients’ needs to deliver greater value and successful outcomes.
We recognized early on that we are only as good as our people. We purposefully brought on and retained in-house healthcare and branding professionals to offer the best value, knowledge, experience and service to our clients. We understood the highly specialized nature of our business and tailored our methodology to be more specific to our healthcare, consumer and B2B clients’ needs. We listened to our clients and we learned from regulatory and industry leaders, quickly evolving to changes in the marketplace. We kept a laser focus on our core competencies (Brand Strategy, Name Creation, Trademark Screening, Market Research, Safety Research, Regulatory Affairs, and Design) and continuously innovated in each of these areas
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