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Advanced Media Center S.R.L (Grupo M)
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Details
Legal residence:Dominican Republic
Organization type:Consulting organization
Funding agencies: Inter-American Development Bank (HQ), Other
Sectors: Media and Communications
Status:
Active
About
GroupM’s agencies Mindshare, Mediacom, Wavemaker, Essence, and m/six, are at the forefront of a new era of media strategy and innovation and have led to GroupM being among the top five global media agencies with a US$53 billion yearly media spend. With premium partners such as Google, Facebook and Amazon, the firm designs, integrates and scales technology-enabled services that are both intelligent and inventive.
The company’s primary goal is to engage those consumers who are most important to its clients' businesses and thus it has a contemporary and exact understanding of its consumers and the value that brands can provide to them. As populations and consumers change around the world, the firm improves advertising via cultural and data-driven insights, as well as solid media tactics.
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