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RFP 08-2024- 9193541 “Acuerdo a largo plazo para servicios de CRO (Conversion Rate Optimization) y Analítica Web para UNICEF en Uruguay”

Last update: Jan 23, 2025 Last update: Jan 23, 2025

Details

Location:Uruguay
Uruguay
Category:Consulting services
Status:Awarded
Sectors:ICT & Telecommunications, Marketing & Media
Languages:Spanish
Contracting authority type:Development Institution
Eligibility:Organisation
Budget:N/A
Date posted: Oct 11, 2024

Attachments 7

Associated Awards

Project cycle timeline

STAGES
EARLY INTELLIGENCE
PROCUREMENT
IMPLEMENTATION
Cancelled
Status
Programming
Formulation
Approval
Forecast
Open
Closed
Shortlisted
Awarded
Evaluation

Description

RFP 08-2024- 9193541 “Acuerdo a largo plazo para servicios de CRO (Conversion Rate Optimization) y Analítica Web para UNICEF en Uruguay”

Reference: RFP 08-2024- 9193541
Beneficiary countries: Uruguay
Registration level: Basic
Published on: 10-Oct-2024
Deadline on: 31-Oct-2024 23:59 (GMT -3.00)

Description

RFP 08-2024- 9193541 “Acuerdo a largo plazo para servicios de CRO (Conversion Rate Optimization) y Analítica Web para UNICEF en Uruguay”
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tender Background

About the Funding Agency

UNICEF - United Nations Children's Fund - is a United Nations Program headquartered in New York City, that provides long-term humanitarian and developmental assistance to children and mothers in developing countries.

About the Sectors

ICT & Telecommunications

Features information and communication technologies, digital systems, and telecommunications infrastructure and services.


Key areas:
  • ICT systems, software, and digital solutions
  • Telecommunications networks and services
  • Digitalization, data, and communication tools

Marketing & Media

Supports initiatives that enhance communication, branding, information dissemination, and public engagement through marketing and media channels.


Key areas:
  • Marketing strategy and market research
  • Advertising and promotional campaigns
  • Media production and broadcasting
  • Public relations and strategic communication

Locations

Uruguay

Uruguay maintains relatively high infrastructure quality for the region, with robust transport networks, energy systems, ports, and digital connectivity underpinning its diversified economy. Infrastructure planning emphasizes maintenance and modernization of highways and urban mobility, energy diversification (including renewables), and improved rural access, supported by stable public finances and private participation. EU and multilateral engagement continues to influence broader regional connectivity and strategic infrastructure financing, even as the country navigates a political shift toward a center-left agenda focused on balancing social investment with growth. Uruguay’s infrastructure environment benefits from stable institutions, moderate debt levels and strong human capital, though it remains subject to broader Latin American challenges in investment scaling and productivity improvements.

Nr. of tenders: 7606
Nr. of grants: 1353
Nr. of donors: 416
Nr. of jobs: 15
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