Dissemination of awareness campaign on women's labour rights through different media channels

Objectives: To effectively distribute, promote and advertise the campaign's key messages across identified communication channels, ensuring broad audience engagement and impactful reach. The campaign will be implemented nationwide in Jordan, reaching audiences across all governorates through various media channels, to raise public awareness about women's labour rights and improve women's rights in the workplace. This includes social media management, television campaign execution, and telecommunications integration. The campaign focuses on 12 key messages according to Jordan's Labour Law and aims to educate and promote gender equality.