Strategic Communication of the European Union in Ethiopia – 2025-2027

Objectives: The tender focuses on engaging a communications agency to execute the EU's Strategic Communications efforts in Ethiopia from 2025 to 2027, specifically promoting the EU’s Global Gateway. The agency will handle comprehensive strategic communication campaigns, incorporating a wide range of methods to deliver on the EU's outreach objectives. The contract, valued at approximately 2,000,000 EUR and lasting up to 36 months, intends to leverage extensive advertising campaign services (CPV code: 79341400). The key outcomes expected include enhanced awareness and understanding of the EU's initiatives, fostering positive relations between the EU and local communities. The project is intended to uphold the best price-quality ratio as a measure of award success.