International Consultancy Firm for a Graphic design services

Objectives: The Market Intelligence Tool (MIT) is a key output of the Enhancing Export Readiness of Women and Youth-led Businesses project, designed to bridge critical information gaps and enhance the competitiveness of Nigerian Micro, Small, and Medium Enterprises (MSMEs) in regional and global markets. Developed under the framework of the African Continental Free Trade Area (AfCFTA), the tool provides data-driven insights to support women and youth entrepreneurs in navigating trade regulations, identifying market opportunities, and strengthening their export capacity. By equipping businesses with real-time data on export trends, demand patterns, and trade facilitation measures, the tool aims to improve Nigeria's intra-African trade participation and enhance the overall export readiness of women-and youth-led enterprises.