Farmers Market Promotion Program Fiscal Year 2025

Objectives: The Farmers Market Promotion Program (FMPP) Fiscal Year 2025 aims to develop, coordinate, and expand direct producer-to-consumer markets to enhance access to locally and regionally produced agricultural products. The program focuses on supporting domestic direct marketing, facilitating regional food chain coordination, and promoting business opportunities to reduce on-farm food waste. The initiative includes funding projects that respond to technology needs in direct marketing and support food safety certifications. With an estimated $11 million in funding, expected outcomes include increased local food availability, improved marketing strategies, and coordinated food systems.